Category: Digital Marketing

Rapid digitisation has brought drastic changes in how customers and businesses interact with each other. Today customers tend to provide feedback or a review on the products they buy or services they avail. According to research by BrightLocal (2022), three out of four customers said they left an online review for a business. Online reviews …

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To maintain smooth operational flow and stay competitive, global IT companies are in constant need of skilled and experienced professionals. However, hiring a full-time resource comes with multiple formalities, challenges and added cost to the company. Businesses today are exploring and opting for more hassle-free and cost-effective models such as staff augmentation. It allows them …

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The importance of a well-optimised business website with unique and feature-rich web applications is crucial for businesses today. In addition, web applications should be highly dynamic and customised. This can help propel your brand to new heights. For this, you have to hire a professional and experienced web application development company. However, given so many …

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The internet and social media are the two largest sources of information today. Every time you enter a social media platform, you get to see various posts, images, videos, articles and other forms of content. The information that is being presented through them is not always necessarily true. False information on social media has become …

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In today’s era of digitalisation, more and more people search for products and services online. If you own a brick-and-mortar business, then you should consider taking it online through digital marketing services. Online presence can guarantee increased visibility, leads and better revenue. With proper online presence, your business can reach its target audience and clock …

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