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How Technology Helps E commerce Business In 2020?
Jan09, 2020

How Technology Helps E commerce Business In 2020?

Technology is the Future of Ecommerce 2020! Learn about New Trends now

Did you know that by the end of 2019, the worldwide eCommerce sale amounted to around $3.4 trillion? That’s not all! By the end of 2021, this number is said to escalate at around 4.8 trillion!

So, naturally all the eCommerce brands out there are putting their best foot forward to ensure they do not fall behind on learning about the latest eCommerce technology trends!

That’s right! The latest trends are your brand’s treasure trove, and how you use these trends will indirectly or directly impact your brand’s yearly profit. However, as the wise men say, learning everything step-by-step is the key to success!

Thus, today we will discuss the most up-to-date eCommerce trends that will dominate for 2020.

Are you excited? Let’s Begin!

1. Personalization is the Key

Use of IoT in healthcare

Image Source: https://bit.ly/2QCHfV5

Consumers today are moody, and prefer everything to be custom made for their taking. This is why personalization can take a brand a long way.

How to do this? Well, for starters we advise brands to have control over their CRM system. This way a brand can efficiently use management tools for extracting suitable consumer data. This data that mainly comprises of age, demographics, sales history, preference and more can assist a brand to showcase a more tailored content.

Thus, when a consumer gets what he/she needs from a brand they will most likely stick to the brand leading to customer acquisition.

2. Consumer Privacy

There is a thin line between personalization and privacy and let’s just say consumer’s want both. So, the key to making your eCommerce 2020 a success is customization plus increased privacy.

That’s tough? So, how to do that?

Well, here are a few pointers you can follow:

  • Use a third-party provider for storing customer credit information.
  • Use a trusted eCommerce development service to input additional security on your website.
  • Make sure to use SSL for pages that require the submission of private customer information.
  • Use encryptions and updated software to prevent the issue of hacking.

3. AR & VR: Leaders of Ecommerce Technology Trends!

Use of IoT in healthcare

Artificial intelligence and virtual reality have indeed stirred up quite a racquet in the world of eCommerce the past few years. Indeed, websites like Amazon and IKEA have made it easy for shoppers to buy products like no other.

Today, via VR and AR a person can simply sit at home and picture how furniture will look in their home. Now, that’s just the tip of the iceberg. In reality, VR provides a plethora of utilities you can extract if you get in touch with a reputed eCommerce development service in town!

4. Progressive Web Apps on the Rise!

Use of IoT in healthcare

Image Source:https://bit.ly/37RhSUW

Move over PC, this is the time of cell phones! Indeed, more than 80% of purchases are done via mobile apps. Hence, progressive website apps are very much in for eCommerce 2020! Thus, ensure to invest in app development companies that can make worthy apps for windows, android and iOS.

With the right UX and mobile-friendly interface, these apps can bring your brand a substantial amount of profit.

So, if you have an eCommerce brand and is wondering how to extract the latest trends this 2020, we can help! Contact us at Digital Aptech now and let us steer your website towards good ROI!

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