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4 Factors To Remember When Choosing A CMS

Choosing a CMS is not a simple job by any means. Your requirements must be clearly defined. But what should those requirements be? Let’s find out:musings-on-choosing

Functionality
Oftentimes, content management systems are associated with the creation, deletion, edit and organizing of pages. There is a common misconception that all CMSs have these functionalities and hence, they are all taken for granted. But in reality, not all CMSs have those functionalities and for those that do, there is no way to tell that the functionalities will be presented in an intuitive manner.

When making your selection, you must pay close attention to the core functionalities you need and needless to say, stay away from the CMSs that do not provide those functionalities. Before purchasing a CMS, test it for usability.
Editor

Editor is one feature that deserves every bit of your attention. Most content management systems come with a WYSIWYG editor. Peculiar as it may sound, more of than not, it is poorly conceived in spite of being the most widely used editor.

There are two intertwined demerits of conventional WYSIWYG editors such as:

  1. The content gets more than enough control on the design, which affects the branding in terms of consistency
  2. To achieve that control, the CMS creates a blend of the control and design

Asset Management Slide2

Some content management systems manage files and images very poorly. Meaning, they pay so little attention to the usability and accessibility that it becomes frustrating for users. You should look for a CMS that offers you basic image editing tools like cropping, rotating and resizing. You should also take into consider how the CMS handles the uploading and attaching of Word documents, PDF files, and other files like that.

Search

The importance of search feature is undeniable. Most users begin looking for content by using search. But the search feature is often not up to the mark. If and when you are looking to have an effective search function, take into account the following:

  • How frequently your site is indexed by search engine
  • Whether all the content in all the pages of your site is indexed
  • Whether attachments like PDF and Word documents are indexed
  • How your website is ranked by search engines
  • Whether you get to control how the results are displayed
  • The time that a search engine takes to return the results

In addition to these, there are many other factors to consider. We will talk about them in our future blogs.

August 28 , 2014

Digital Aptech

This entry was posted in CMS , Content Marketing Strategy

Tags : Content marketing strategy , dedicated developers , hire dedicated resources , hire magento developer

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